Wednesday, 16 April 2014

what have you learnt from your audience feedback.

The main ways in which i gathered audience feedback was showing people my film trailer and noting down their comments. I also used a lot of social media for this, for example posting images of my website and poster to facebook and twitter and asking for family and friends opinions. This was very beneficial as this covered a very large range of ages, genders and styles. 


The target audience for the film is young adults, and i feel that this age range gave the most controversial feedback. this is because of, for example with the poster, different eyes. i had a big problem with the poster as i used two different models and created two, this then made it very difficult to chose between the two which were only slightly different. by posting the two to facebook it created a huge debate between the target audience. however i learnt that the audience will always be drawn to the more professional looking. there were many comments on how poster one had the best colour scheme and text, however poster two looked much more professional. 


Audience feedback from my trailer taught me a lot, such as how important the target audience is. after showing my trailer to a few older peers, i realised that they didn't understand the basic storyline or some of the language used. This taught me that i had met my target audience perfectly as the age range i was aiming for loved the trailer and understood it perfectly. 



Thursday, 3 April 2014

In what ways does your media product use, develop or challenge forms and conventions of real media products?




The Film poster I created also used a lot of conventions of real media products. When conducting my research, I found that Horror film poster's tended to be very dark with only one image standing out from the darkness. I used mirrors(2008) poster as my main influence. It has an image of a screaming girl, bold text which was the film title and the text information at the bottom.
The use of the red and black colour scheme is really useful in allowing the consumer to recognise the genre, even the font of the text creates a sense of fear in the poster.

I feel that my poster has effectively created a sense of verisimilitude and used the conventions of real media products, this is due to the actress coming out of the darkness, the text, layout and colour scheme.



My website is also a good example of how I used conventions of real media products. I took great inspiration from the insidious and women in black website. I found that the key conventions of a horror website, and many film websites in general, were interaction, entertainment, information, darkness and variety. Examples of this from the insidious website is one of the games where you can use your webcam and have a crystal ball reading, the website also allows the consumer to navigate the film setting. my website is not quite as skilled, however it continues to use these conventions. for example; it has a slideshow of behind the scene images, a video of bloopers and information of the actors.